
Visual elements are equally crucial to your company's online marketing strategy as compelling copywriting and SEO optimization. Xoombi reports that incorporating visual marketing can boost your content's viewership by 94 percent – this is due to the fact that visuals are processed by people quicker than text.
In case you're not a photographer or lack the time to create your own visuals, consider utilizing stock image websites to obtain high-quality pictures. These platforms provide a vast array of photos across all categories to enhance your marketing efforts or website requirements. Opt for these leading stock image providers to ensure every blog post is complemented with an ideal photo.
1. Unsplash
Price: No cost
Range of Pictures Accessible: Over 550,000
Although numerous free stock photo platforms exist, a lot of these sites function primarily as search engines, aggregating royalty-free photographs from various web sources. Consequently, they tend to display identical images.
Unsplash stands out somewhat. It showcases photographs from several of the globe's top professional photographers. The images you encounter here differ from those found on other free stock photo platforms. Those featured on Unsplash tend to be more artistic, and numerous are truly stunning.
Unsplash hosts a plethora of images featuring landscapes, nature, individuals, and animals. It offers stunning flat lays and exteriors bathed in sunlight. Users have the ability to create collections to categorize images systematically. While you may be inclined to directly search for specific images, which is definitely feasible on this platform, exploring other users' collections might spark your creative inspiration.
2. Fotolia/Adobe Stock
Price: Economical and adaptable
Assortment of Photos Offered: Extensive selection; numerous millions of images
Since its inception in 2004, Fotolia by Adobe has accumulated a vast library of photographs. The organization boasts a collection exceeding 125 million pictures. Nonetheless, the Fotolia website indicates that merely 30 million files are available for user access. Regardless, this represents a substantial number of images.
Fotolia offers a diverse array of collections featuring illustrations, vectors, traditional photographs, and videos. The categories span a wide range, covering subjects such as animals, people, sports, and science.
Numerous payment options are available. Opt for a pay-as-you-use model and buy images individually, or choose a subscription plan. Costs fluctuate based on the intended use of the photographs. Printing efforts tend to cost more compared to online uses, with the extended license being the most expensive option.
3. iStock
Price: Elevated for single pictures; attractive rates for subscription plans
Diversity of Pictures Offered: Extensive selection; various file types
iStock emerged as an early microstock company in 2000, boasting a substantial collection. While the firm doesn't disclose its total file count, onextrapixel reported in 2013 that it possesses 6 million unique files.
The iStock service provides credits that can be used to acquire individual images. Additionally, there are subscription options available. With an Essentials subscription, you gain entry to a budget-friendly collection of photos, illustrations, and vectors. The premium subscription permits downloads of both premium and Essentials collection images.
For instance, if you buy an individual image from the iStock Essentials series, it could set you back $12, while acquiring a vector from their Signature line might run you $33. Opting for a subscription can provide greater adaptability and reduce expenses.
4. 123RF
Price: Starting at just $0.70 for each credit if purchased on-demand or $0.35 for every image with a subscription plan.
Variety of Images Available: Distinctive visuals, encompassing both audio and video recordings
123RF's appeal largely comes from its clear pricing model. You can acquire a bundle consisting of standard, editorial, or vector images at $39 for 5 images, or $169 for 25 images. Opting for an on-demand purchase provides credits that can be applied to a wider range of image downloads, whereas a subscription plan offers the greatest savings for those who download at least five images daily.
This service provides both audio and visual recordings alongside photographic images. The firm asserts possession over 104 million creative assets, positioning it as one of the most expansive digital stock agencies available.
5. Dreamstime
Price: Costs start at $0.20 per image; includes complimentary options
Variety of Images Available: Extensive collection and diverse types of formats
With over 82 million stock images available, Dreamstime is sure to possess the perfect photo for your requirements, featuring royalty-free pictures of celebrities, landmarks, and recent happenings.
On the Dreamstime platform, you have the option to look up unique stock photos or access freely available public domain material. To obtain licensed stock photos, purchasing credits or opting for a subscription plan is necessary. Subscription options range from $25 monthly for five photos to $197 monthly for 750 photos, offering significant value for both individual and corporate users with substantial image requirements.
Dreamstime provides a referral scheme as well, enabling you to make income by suggesting peers to join the platform.
Just like with any subject, it is wise to stay informed about recent studies. We suggest evaluating at least three or four alternatives prior to settling on a definitive choice. Conducting an online investigation is often the fastest, most comprehensive method to unearth all the advantages and disadvantages that should be considered.